Do you need to add pizzazz and finesse to your next live stream video broadcast?
We all know the power of doing a live stream broadcast yet many seasoned travel pros struggle with the thought of going live and creating a broadcast that attracts viewers and converts to new business.
Here’s a really SIMPLE solution.
Live Stream Video Success Secrets
Live Stream with a Guest
Do you want to share the limelight on your next live stream broadcast? It’s a great way to take some of the pressure off yourself as well as bring added value to your viewers.
You can easily create an interview-style live broadcast and include a guest. Consider these people as interviewees:
- A happy client. Not only can this be a testimonial, it can also be a travelogue
- The BDM of a top-selling travel supplier. Not only will you be able to showcase one of your top-selling destinations you’ll also build a stronger relationship with your BDM.
- A destination expert. Consider a representative from your top selling country, city or region. These destination experts may work for the tourism office, CVB or state tourism department.
- A group leader or pied-piper. If you’re working on an upcoming group departure with a partner this is the perfect guest to interview live. Not only will you be inspiring people to travel with you you’ll be enlightening people on a new destination or style of travel.
Live Video Talk Show
Taking this up a notch and providing even more added value is simple when you set up a live broadcast talk-show style. You can easily interview up to 5 people (6 including you as the host)! Imagine the lively discussions and engaging show you’ll create.
Check out tools like Be Live or Ecamm (Mac only)
Go Live from Different Locations
Does your guest live in a different city? No problem! You can use a tool like Be Live or Ecamm (Mac only) and broadcast from your desktop and from different locations.
Marketing Your Live Video
Pro Tip: Remember to market your live broadcast in advance so you draw your top clients and potential clients. Then save the broadcast to your camera or hard drive and repurpose it. You’ll earn more eyeballs and inspire more people to reach out and connect with you.
Jump on-board the live stream video success trend! Don’t miss out on these powerful marketing options.
Who will you invite as your next guest?
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About Catherine Heeg
Catherine Heeg is a recognized social media trail blazer passionate about social media and marketing in the tourism and hospitality industry. She takes the mystery out of marketing!
She creates and delivers meaningful, dynamic workshops that meet your unique needs in the Travel, Tourism & Hospitality Industry.
Catherine and her team help travel, tourism and hospitality pros design and implement social media marketing strategies and tactics that drive traffic to their social and web sites. Learn more…
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