What social site has 70 million unique visitors each month?
Imagine being able to showcase all of your fam photos and videos in one place? If you’re looking to market to women, and remember that women make 80% of the travel decisions, Pinterest is the place to find a receptive audience. Not only do women make 80% of the travel decisions, 80% of Pinterest users are women. Sounds like a great fit to me.
However, only 28% of travel pros who attended the last Pinterest webinar I hosted had a Pinterest site. What better time to focus on this wildly popular tool and be a part of the early adopters.
With image editing tools like these you can add pizzaz to your fam photos. The analytics tools here will let you focus on your followers and squeeze more success into your site.
Image editing tools
This image editing tool is so easy to use! Simply upload a photo and turn it into a masterpiece with text, banners, borders, enhanced colors and fun graphics. The free version provides a wide range of features and the upgraded version gives you even more creative punch! Creating a Facebook cover image or other collage is simple. Imagine creative holiday cards for your client list, a new image for your social sites or new graphics for your next marketing campaign or group tour.
Here’s an example of creativity using PicMonkey.
Have you ever wondered how people get quotes turned into eye-catching pins? Pinstamatic is a really simple way to achieve great pins. I love being able to create ‘sticky note’ pins that grab attention. While not as fancy as other options, it’s a great place to start with only a small learning curve.
Quickly Canva is taking hold in the photo editing world. Offering many unique layouts and backgrounds you’ll find it easy to create Pinterest and Facebook images, cards, collages, posters and more. I really like the variety of banners and templates available. Since Canva is still in the beta mode you’ll need to register for an invite to join. It’s well worth the wait!
This online photo editor gives you a variety of ways to create a collage, edit an image or with some time and talent create your own long pin.
Create infographics using templates and statistical information. It’s a great way to visually chart statistical information you’ve developed or read. Consider mapping your cruise sales over the years you’ve been in business. What a fresh way to lead people to purchase a cruise.
Pinterest analytics tools
Using Tailwind gives you a peek into your audience behavior by tracking fans, followers, likes, pins and boards. I find this really useful to see which boards and pins are most viral. The next tactic is to produce similar content to take your site to the next level. The free version gives you valuable reporting and there is a paid version as well.
#7 ViralTag (formerly Pingraphy)
The entry level price point for this tool is useful to upload and schedule up to 100 pins each month. The higher levels of investment give you analytics and greater flexibility with upload sources.
Recently Pinterest added a free analytics tool. You’ll find some great charts and graphs here.
Do you have a Pinterest tab/app on your Facebook business page? Remember to use WooBox to easily add this feature and help people find you.
Boost your effectiveness by using these tools to understand your audience. Then put together a relevant Pinterest strategy to engage and maximize your sales.
This is just the tip of the iceberg to measure, monitor and create awesome photos for Pinterest.
What are your favorite Pinterest tools?