How can we keep up with all the new ways to connect with clients, inspire them to travel and then stay tip of tongue as they become our destination and attraction’s marketing brand advocates?
Social media marketing trends and technologies are
Archive for the ‘Facebook Marketing’ Category
5 Tips to Market Your Blog Like a Pro
12/18/2019
Who’s reading your blog?
Do enough of your fans, followers and clients read your blog? Or do you somehow feel that there aren’t enough eyeballs reading your words of wisdom and wish there was a way to skyrocket your blog viewership?
Well,
How to Use Social to Build Relationships
12/05/2019
The Travel & Tourism conference season is filled with so many amazing opportunities to build new relationships, see old friends and meet up with colleagues.
Once the last booth is taken down, the last box is shipped back and you’ve checked
How to Test What Will Stop Your Fans from Scrolling
10/16/2019
Do you totally understand what will make your fans stop scrolling and spend some time with your content?
While we wish we had a crystal ball to figure this out, you have the tools in hand to test your assumptions. When
How Do You Know if Your Social is Working?
10/09/2019
We all know if the electricity is working; either the lights go on or they don’t!
But what about your social marketing? This is where it gets a bit dim and tricky!
Do you find yourself asking: How can I ‘light-up’ my
3 Ways to be a Social Marketing Super Sleuth
10/02/2019
Do you really, really know what your clients are passionate about? Do they love active adventure or cool culture?
If you could read their minds you’d be prepared to present the perfect tour or vacation. While mind-reading isn’t possible, you already
Social Marketing Strategies that are Better Together
09/25/2019
You know that satisfying feeling you get when you fit the last piece of a puzzle into place? Or execute a flawless parallel park on a crowded street?
That’s the same feeling you’ll have when you combine multiple marketing strategies that
How to Use Social to Showcase Your Niche
08/28/2019
We all know the saying ‘you can’t be everything to everyone’.
Successful niche marketing and specialization in travel are everywhere these days.
There are destination specialists, romance specialists, cruise specialist…the list is as endless as one’s imagination. The most successful of these
How to Use Social to Generate Fresh Leads
08/14/2019
As a travel professional, you likely know the sales process as well as you know your favorite destination.
The 7 steps of the sales process are probably carved in stone somewhere. I wouldn’t be surprised if the ancient Romans carved each
How to Create Social Ads that Get Noticed
07/10/2019
Remember when seeing videos online was a novelty? (and how bad they look now)
It seems wild that in a few short years we went from scrolling past small thumbnail images to seeing crisp, clear and beautifully designed visuals and videos