WOW, 2021 is just flying by! Now that we’ve put a little distance between ourselves and 2020, it’s a great time to reflect on how the Travel & Tourism industry was affected by the pandemic.
2020 was a _________ year. How
Archive for the ‘Social Media Marketing’ Category
How to Use Your Email List to Save Social Ad Costs
06/10/2021
Growing your email list and your social ad audiences go hand in hand. However, it’s a bit like the classic question: which came first, the chicken or the egg?
Well I don’t have an answer for the chicken problem, but I
5 Advanced Tips to Earn Video Subscribers
05/27/2021
What’s the secret sauce that video marketing gurus use to attract viewers and grow their video subscribers?
Why do some videos appear everywhere you look?
How can the rest of us earn more You-Tube subscribers and viewers?
If your You-Tube videos are getting
7 Must-Do Power Secrets for Social Marketing
05/20/2021
Over the last year, many savvy marketers have had some extra time on their hands and have found that routine marketing tasks have taken much longer than pre-COVID. Does that sound familiar?
In my world, simple tasks like writing a blog
4 Fail-Proof Social Ad Tips That Matter
05/13/2021
Are you ready to give up on social ads?
Maybe you don’t feel like your ads are generating any interest. Well, you’re not alone; 62 Percent of Small Business Owners Say Facebook Ads Miss Their Targets
Stop wasting your
How to Target Travel Audiences with Social Ads
04/29/2021
Create social ads with custom audiences of people who want and need to travel is key to reaching the right people at the right time and on the right social site. Split test your social ads and fine tune your ads budget.
3 Easy Ways to Procrastinate on Blogging and Some Countermeasures
04/08/2021
What’s your favorite reason to procrastinate on blogging?
Mine is time restrictions! But we can all get pretty creative when it comes to things we would rather not do.
In the spirit of avoiding our blogs, I’ve created 3 top-notch reasons why
How Your Social Marketing Can Create New Opportunities
04/01/2021
Are you getting to hate the word ‘pivot’? Months ago it sure seemed like the perfect COVID word. Now it just seems overused! The bottom line is that the word is perfect, yet it’s messaging effect is getting overlooked. What
Podcasting 101: Tech + Prep + Marketing
03/26/2021
What’s old is new again!
Podcasting was around long before social marketing. Yet it’s taken on a new life again as a way to build your travel audience and showcase your credibility and expertise.
As people step back into travel and a
How to Forge Strong Connections Using Social Marketing
03/18/2021
Think about some of your most memorable clients. What was it exactly that made them stick in your brain? Was it a story or a picture from their travels that they shared with you? Maybe it was it was the