One of the most interesting aspects of the tourism industry is that you often partner with other attractions or DMOs (Destination Marketing Organizations)to create itineraries and packages. Whether it is a packaged tour idea for a group tour operator or
Archive for the ‘Tourism Industry’ Category
How to Showcase Your Travel Niche
09/30/2020
Are you baffling your travel clients?
You may be missing out on bookings because potential clients are unsure of which destinations or types of travel you deal with. Here’s a quick solution that will help clear up any confusion and fill
How to Power-up Your Social Fan Connectedness
09/16/2020
“If you really look closely, most overnight successes took a long time” – Steve Jobs
This well-known quote from Steve Jobs is packed with truth. It’s a long and bumpy road that leads to success, so don’t get discouraged if you’re
How to Pivot to the Pulse of Your Social Peeps
08/12/2020
Do you know what your social fans are thinking? Are they ready to travel again? Do they have confidence in our industry?
Understanding the pulse of your peeps may seem like a job for the crystal ball.
But wait, there are a
How to Do a Live Video Broadcast with a Guest
07/08/2020
Wouldn’t you love to stay in front of your clients and social fans? Now’s the time to stay connected and let them know you’re still their best travel resource. Now’s NOT the time to disappear!
Staying connected with clients and suppliers
The #1 Skill you Need to Learn this Year–Delegation!
07/02/2020
Like many of you, I have been attending webinars every week on topics for our post Covid world. Yesterday I attended one sponsored by U.S. Travel’s National Council of Attractions ( I am a former board member). The presentation included
How to Re-think Your Social Marketing
06/24/2020
As we ramp up for the next phase of recovery and transition to the ‘next normal’ you can be busy planning for your future social marketing success.
Don’t waste a minute!
Conquer that stalemate that caused travel to plummet by keeping your
How to Stay Relevant in the Increasingly Online World of Travel
06/17/2020
I recently heard someone refer to Travel Advisors as a thing of the past. Whoa! Instantly I wanted to start listing all the reasons why Travel Agents are fantastic and essential and have the ability to take the stress out
Social Marketing Prep for the Next Normal
06/10/2020
Do you struggle to know what to say in your social posts during these tricky times in tourism?
Are you uncertain about whether to start selling yet?
Do you wonder if your clients are ready to travel yet?
Social: Communicating Correctly
Staying connected to
How to Create Unforgettable Social Videos
06/03/2020
When you scroll through your social feeds, what type of content are you most likely to stop and engage with?
You’re not alone if you’re thinking video!
In fact, 92% of users watching video on mobile will share it with others (