Facebook: simple tactic you can use to showcase your workplace and your niche markets, specialties and professionalism. For Travel, Tourism & Hospitality professionals.
Archive for the ‘Tourism Industry’ Category
How to Avoid Showing Your Social Ads at the Wrong Time
02/11/2021
They say; Timing is Everything! And they’re right!
Back when I first started doing social ads I made a huge blunder! Tune in and learn from my mistake so that you don’t waste your time and money like I did.
Social Ad
2 Value-Driven Travel Marketing Trends that Matter Now
01/14/2021
Feeling overwhelmed or anxious about the future of travel?
As a Travel & Tourism Pro, you’re not alone.
On the flip side, the pandemic has also brought with it a couple positive trends that will boost your spirits and even your bottom
SWOT Analysis for Travel & Tourism
12/30/2020
Have you ever heard of a SWOT analysis? S.W.O.T. stands for Strengths, Weaknesses, Opportunities and Threats. It is a simple but powerful exercise you can use to map out a strategy and get ideas down on paper. Earlier this year
How To Create a Pixel Perfect Ad Audience
12/23/2020
Do social ads really work in these tricky times? The other day a tour operator asked me if advertising was even worth the time and effort.
The short answer is YES!
The sassy answer is that they work if… the audience is
3 Ways to Focus Your Social Marketing for Travel Recovery
12/08/2020
What if you had a crystal ball to tell what was in store for the future of travel? Our ‘Next Normal’ is sure to be a big departure from our ‘Past Normal’, but the reality is this: there is no
How to Reach Your Email List with Social Ads
12/02/2020
The age of organic social reach is all but over. Now businesses need to attract new clients with savvy strategies and paid social ads.
But the cost of paid ads can start adding up quickly if you only have a vague
3 Reasons to Partner in the Tourism Industry
11/11/2020
One of the most interesting aspects of the tourism industry is that you often partner with other attractions or DMOs (Destination Marketing Organizations)to create itineraries and packages. Whether it is a packaged tour idea for a group tour operator or
How to Showcase Your Travel Niche
09/30/2020
Are you baffling your travel clients?
You may be missing out on bookings because potential clients are unsure of which destinations or types of travel you deal with. Here’s a quick solution that will help clear up any confusion and fill
How to Power-up Your Social Fan Connectedness
09/16/2020
“If you really look closely, most overnight successes took a long time” – Steve Jobs
This well-known quote from Steve Jobs is packed with truth. It’s a long and bumpy road that leads to success, so don’t get discouraged if you’re