Are you constantly jumping from one task to the next?
Is your ‘to-do’ list getting longer rather than shorter?
In today’s world it seems that busy is the new badge of honor. Crazy! Stunned! Buried! Overloaded! These are words that seem to be everywhere. How are we to get anything done…we’re too busy!
But a hectic schedule doesn’t need to cut into your marketing strategy! Try hitting two birds with one stone; these marketing tactics can be easily accomplished on your next train or bus ride (or any lull in your day).
Time Saving Social Marketing
Do you ever wonder what you can do to cross some things off of your to-do list when you only have 10 or 15 minutes?
Commuting by Train or Bus — 10-15 Minutes to Spare
- Your cover image is like your store-front window of days gone by. How about decorating it with a slide show or video. These 2 relatively new tools on Facebook will make your page POP!
- Did you know the average person sends about 40 business emails a day? That’s 40 marketing opportunities a day! Wow! Get the most out of your time by changing your email signature line weekly or even daily to reflect your strategic marketing goals. You’ll inspire at least 40 people!
- We all know video is getting crazy big social engagement. With just a couple of minutes you can use your still images to create a video slideshow and ramp up your engagement and reach. Here’s how.
- Scroll thru your social feed with a purpose. Check out the tone, style and graphics of your colleagues, top suppliers and industry leaders. What tone of voice are they using? Are there any words that pop out at you? What graphics do you see that are wow-worthy? Take note of these and consider how you can adapt your findings to your own posts and graphics.
How Engaging is Video?
Rather than using your commute to worry about the mountain of work awaiting you, it is the perfect opportunity to tackle your marketing goals! Even small adjustments, such as these, can have a HUGE impact on your marketing success.
How will you be spending your next commute?
Social Marketing Strategies for Travel and Tourism
About Catherine Heeg
Catherine Heeg is a recognized social media trail blazer passionate about social media and marketing in the tourism and hospitality industry. She takes the mystery out of marketing!
She creates and delivers meaningful, dynamic workshops that meet your unique needs in the Travel, Tourism & Hospitality Industry.
Catherine and her team help travel, tourism and hospitality pros design and implement social media marketing strategies and tactics that drive traffic to their social and web sites. Learn more…
Professionals who are serious about taking consistent, winning actions every day to build their business and achieve measurable results love working with Catherine.