Cruiselines, Hotels, Restaurants, Coachlines, Attractions. All valuable pieces of the travel and tourism world.

Catherine Heeg knows your challenges and opportunities: Larger venues, more cabins & rooms to fill, and marketing expectations to exceed.

Let’s work together to develop your social media strategy that will open doors to your marketing goals. Catherine will work with your sales team establish social media success with your travel partners.

Through coaching or social marketing implementation, we’ll work together so that you’ll be able to navigate the many social media changes more easily.

For Your Travel Partners

Do your travel partners (travel sellers/consultants in your territory) consistently use all the assets you provide in your social marketing portal?

If your answer is YES…that’s awesome. If your answer is NO, have you considered….

Offering social marketing workshops and webinars to your travel agent partners?
Providing social marketing courses in your on-line course library?
Engaging your travel partners with workshops at your upcoming agent training sessions or conferences?

If you’d like to strengthen the sales within your territory, social marketing workshops that focus on helping agents understand social marketing and how to use your company’s assets is a powerful solution.

If you’d like to build stronger relationships with your travel partners, how about providing them with a relevant skill that leads to their success and ultimately builds the revenue in your territory.

Interested? Let’s chat about how to make this happen for YOU!

Note: Workshops and webinars can be developed to meet the needs of novice, intermediate and advanced practitioners.

Would you like to schedule Catherine for a speaking engagement at your event?

Request Catherine for a Speaking Engagement

In good company...look who’s working with Catherine

Shelly Copeland, Office Manager, Haynie Travel

“I know for a fact that our business Facebook page would be nowhere as robust and fresh as it is under Catherine’s care. The content she provides for us is always timely and relevant to our business. During our many coaching sessions, she has taught me to understand our Fans, and I can create our own posts that are well Liked and Shared. We have seen our Fan base grow significantly since partnering up with Customized Management Solutions. She is always available to answer any questions I have from general Facebook functionality to in depth Insights. Now, if only I had all the time I needed to implement her many great tips and tools for success!”

Steve Trebon, Owner, ADVAIA, Inc.

“Catherine has provided several Social Media services to our Independent Agents and member agents for a number of years. We constantly are receiving great feedback about the level of the services that she provides to all of them. ADVAIA makes a point of telling all of our clients that they should utilize Catherine’s services to insure that they have a social media presence as we feel that this is a very important aspect of insuring client engagement. We find that many of our clients do not have the time to manage their social media, therefore, having Catherine provide those services insures that they have up-to-date content on their pages. Catherine is also great to work with!”

Carylann Assante, CAE Executive Director, Student & Youth Travel Association

“Catherine Heeg was a featured speaker at the 2017 SYTA Summit in Banff, Alberta, Canada. Our audience of tour operators and key supplier partners enjoyed two informative sessions on social media marketing with one being an interactive workshop. She was able to tailor her presentation to the specific needs of our audience. Attendees learned about the importance of keeping up with marketing trends in order to remain effective. It’s exciting to see many of them using what they learned in Catherine’s session.”

Read What Our Colleagues Tell Us

Speaking topics include:

Social media strategy, design, implementation
Compelling communication tactics for sales and marketing professionals
Effectively integrating social and traditional marketing strategies and tactics
Selling skills that leverage social media to reach customers and prospects

Here’s how we can work together:

Live sessions at your upcoming conference or convention
Real-time live webinars for your staff or travel partner
On-line course development and presentation

Interactive sessions engage participants and a toolbox of strategies allows them to immediately implement what they have learned.

Popular Programs

Winning the Social Marketing Tug of War

Are your social marketing strategies all pulling together and winning the war on social marketing time and talent? Let’s look at what’s fighting for your time and sending mixed messages to your audiences.

Let’s unravel the tactics that make for a winning social marketing solution.

Visuals are your Hidden Social Gem

Video, graphics, quotes, photos and memes! These are the secret weapons of social marketing success. Fire up your creativity with tools and trends that increase engagement. We’ll dive into:

Graphics tools to easily create winning posts
Video trends
How to repurpose your creations and gain a wider audience

Uncover the beauty of visuals and transform your marketing. You’ll walk away with creative ways to influence and inform your social audiences.

Social Advertising – Is it worth your money?

Embrace the world of ‘Pay to Play’ with these savvy advertising techniques that will broaden your social reach. Essential tips and tools to:

Reach more fans and potential fans
Grow your client list
Understand what to advertise, how often and when
Elevate your Facebook, Twitter & Instagram ad campaigns

Elevate your marketing within your budget to grow your business. You’ll walk away with practical knowledge and best practices for advertising with impact.

Savvy Social Marketing Tactics

Free! Complimentary! Easy! Uncover the secrets of promoting your social sites and spreading the word of your business and your expertise.

We’ll cruise thru essential tactics that you can implement to incorporate both traditional and social marketing. Learn how to:

Use video to attract new fans and followers
Drive your blog and e-blast readers to your page
Photos as a social marketing tool

Take your marketing to a new level in this session when you implement these strategies.

Where do you NEED to be Socially? The Why’s & How to make it Happen

Cruise to your social media success as we dive into what’s working NOW on top social platforms. Focusing on strategies and tools for all levels of social media users we’ll explore how to reach out and market more effectively.

You’ll delve into new platforms like Facebook LIVE and Snap Chat plus see what else is trending. We’ll uncover common pitfalls and how to avoid them while looking behind the scenes at travel industry success stories.

You’ll walk away with best practices, tips and trends in social marketing that you’ll be able to use immediately.

Wow-Worthy Video

3, 2, 1 Action! Video is the newest way to reach more fans and amplify your social marketing. We’ll focus on providing tips to produce your own videos as well as tools to fire up your imagination.

In this session you’ll walk away with examples, tools, best practices and techniques that will have you integrating video into a variety of social platforms.

Would you like to schedule Catherine for a speaking engagement at your event?

Request Catherine for a Speaking Engagement

The Industries We Support

Travel Pros

Tour Operators

Travel Suppliers

DMO’s & CVB’s

What Our Clients Tell Us

“It was a joy working with you. Your professionalism, attention to details and wonderful personality made it a pleasure working with you. We have received great reviews of your presentation from the attendees. They found your information very helpful and easy to implement your ideas. Thank you for presenting at the Nebraska Tourism Conference. We hope to have you back again soon.”

- Karen Kollars, Nebraska Tourism Conference Planner

Read What Else Our Colleagues Tell Us

Tap into the power of social media now, with our FREE tools

Travel Suppliers

Try Our FREE Social Media Resources

Cruiselines, Hotels, Restaurants, Coachlines, Attractions. All valuable pieces of the travel and tourism world.

For Your Travel Partners

Would you like to schedule Catherine for a speaking engagement at your event?

In good company...look who’s working with Catherine

Speaking topics include:

Here’s how we can work together:

Popular Programs

Would you like to schedule Catherine for a speaking engagement at your event?

The Industries We Support

Travel Pros

Tour Operators

Travel Suppliers

DMO’s & CVB’s

What Our Clients Tell Us

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Tap into the power of social media now, with our FREE tools