Do you struggle to know what to say in your social posts during these tricky times in tourism?
Are you uncertain about whether to start selling yet?
Do you wonder if your clients are ready to travel yet?
Social: Communicating Correctly
Staying connected to clients and industry suppliers during these challenging times can be confusing, even to seasoned marketers. Tune in and learn more about what’s working now in our industry.
Social Clicks and Comments
In the video we talked about how to know which of your social fans may be most likely to travel sooner rather than later. We assume that these early adopters may be the fans that have liked, commented or shared your posts and videos.
Reaching out to these people is easy when you create custom ad audiences using the “Facebook Page” option.
Figure 1 – Use this Ad Audience option to reach engaged fans.
Surviving these tricky times doesn’t come with a proven roadmap. However, in any crisis what we have learned is that communicating honestly and staying connected is the best strategy.
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Social Marketing Strategies for Travel and Tourism
About Catherine Heeg
Catherine Heeg is a recognized social media trail blazer passionate about social media and marketing in the tourism and hospitality industry. She takes the mystery out of marketing!
She creates and delivers meaningful, dynamic workshops that meet your unique needs in the Travel, Tourism & Hospitality Industry.
Catherine and her team help travel, tourism and hospitality pros design and implement social media marketing strategies and tactics that drive traffic to their social and web sites. Learn more…
Do you need a roadmap for your social strategy? Let’s chat and see if there’s a fit to work together to strategize your social marketing.
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Professionals who are serious about taking consistent, winning actions every day to build their business and achieve measurable results love working with Catherine.