Do social ads really work in these tricky times? The other day a tour operator asked me if advertising was even worth the time and effort.
The short answer is YES!
The sassy answer is that they work if… the audience is
Posts Tagged ‘Facebook pixel’
How to Reach Your Email List with Social Ads
12/02/2020
The age of organic social reach is all but over. Now businesses need to attract new clients with savvy strategies and paid social ads.
But the cost of paid ads can start adding up quickly if you only have a vague
How to Analyze & Update Your Social Marketing
11/24/2020
As Travel & Tourism Pros we’re an adaptable group of people! We’re uniquely capable of dealing with unexpected problems and hurdling obstacles. As an industry, we can persevere and get ourselves and our clients through these tricky times.
As we transition
How to Make your Video Ads Work Better
08/05/2020
Do you get as many video views as you think you deserve?
Are you earning as many video viewers to click thru to your website as you’d like?
If you’ve answered NO to the above… Have you thought about giving up on
How to Successfully Connect Socially with Warm Leads
01/29/2020
Are you trying to stay on top of marketing socially AND enjoy some well-earned free time? Don’t let your social life or travel plans bump your social marketing to the back burner.
Here’s a quick social marketing question that’s a HOT
Social Marketing Strategies that are Better Together
09/25/2019
You know that satisfying feeling you get when you fit the last piece of a puzzle into place? Or execute a flawless parallel park on a crowded street?
That’s the same feeling you’ll have when you combine multiple marketing strategies that
1 Big Social Video Success Tip + 5 Foundations to Get You There
08/07/2019
One Big Thing!
I’m not talking about the app nor the book by Phil Cooke! Let’s talk social marketing.
What 1 big social marketing thing is worthy of your time and focus in 2019?
Every year there’s another bright,
3 Must-Do Social Marketing Tips
06/13/2019
Question: What do the travel industry and social media marketing have in common?
Answer: They both evolve and adapt at a dizzying speed!
The social marketing strategies that we used last year (or even last month!) may no longer be relevant or
How to Rock Your Social Ads
05/01/2019
Since you spend time scrolling through social media, you know that there are A LOT of social ads. With your social feed so saturated with ads, it may feel fruitless to add your own brand into the mix.
But now….
Fortunately, there
Groups & Pixels – 3 Tools for Targeting your Ideal Travel Audience
04/17/2019
Would you like to fill more seats on your next tour?
How would you feel about filling more seats with LESS effort?
Sounds great, right?
That’s where pixels come in. A pixel is a ‘behind the scenes’ snippet of code that will track