Need to ignite your social presence?
10/06/2021
Did the removal of Facebook Analytics from the platform catch you off guard?
Back in July 2021, in an effort to consolidate tools, Facebook made the (slightly unfortunate) decision to eliminate the Facebook Analytics tool from the platform.
The savviest marketers proactively
09/08/2021
The other day I was talking with a tourism pro who asked what they could do with all the photos they’ve taken over the years.
Photos of stunning destinations.
Photos of group tours.
Photos of exotic foods from around the world.
Sounds familiar right?
07/21/2021
Let’s set the scene: you’ve just mapped out and created an amazing video that you think your fans will LOVE.
After watching your creation several times, you know it’s ready to be unleashed into the social world.
But…
What can be done to
06/10/2021
Growing your email list and your social ad audiences go hand in hand. However, it’s a bit like the classic question: which came first, the chicken or the egg?
Well I don’t have an answer for the chicken problem, but I
06/03/2021
Do your niche marketing plans from 2019 & 2020 seem totally out of touch now?
Did your marketing projections for early 2021 fly out the window?
What does your crystal ball tell you for 2021 & beyond?
Even as we stare out the
04/29/2021
Create social ads with custom audiences of people who want and need to travel is key to reaching the right people at the right time and on the right social site. Split test your social ads and fine tune your ads budget.
03/18/2021
Think about some of your most memorable clients. What was it exactly that made them stick in your brain? Was it a story or a picture from their travels that they shared with you? Maybe it was it was the
02/24/2021
Facebook: simple tactic you can use to showcase your workplace and your niche markets, specialties and professionalism. For Travel, Tourism & Hospitality professionals.
02/11/2021
They say; Timing is Everything! And they’re right!
Back when I first started doing social ads I made a huge blunder! Tune in and learn from my mistake so that you don’t waste your time and money like I did.
12/23/2020
Do social ads really work in these tricky times? The other day a tour operator asked me if advertising was even worth the time and effort.
The short answer is YES!
The sassy answer is that they work if… the audience is