Need to ignite your social presence?
12/11/2019
Do you ever wonder what’s the quickest way to reach your social fans and followers?
When I speak at travel and tourism conferences, people always ask what’s the BEST platform and quickest way to reach potential clients.
Quick! Easy! Effective! That’s what
10/23/2019
Are you familiar with the term FOMO? It’s the Fear Of Missing Out and it’s something that a lot of your clients and fans experience.
FOMO is also a part of what makes live stream videos so enticing, people don’t want
10/09/2019
We all know if the electricity is working; either the lights go on or they don’t!
But what about your social marketing? This is where it gets a bit dim and tricky!
Do you find yourself asking: How can I ‘light-up’ my
09/04/2019
Are social ads a part of your marketing strategy?
If not, now is the perfect time to add ads into your social marketing repertoire. Over half of Millennials actually feel that ads are becoming more relevant (Source)!
08/28/2019
We all know the saying ‘you can’t be everything to everyone’.
Successful niche marketing and specialization in travel are everywhere these days.
There are destination specialists, romance specialists, cruise specialist…the list is as endless as one’s imagination. The most successful of these
08/14/2019
As a travel professional, you likely know the sales process as well as you know your favorite destination.
The 7 steps of the sales process are probably carved in stone somewhere. I wouldn’t be surprised if the ancient Romans carved each
07/10/2019
Remember when seeing videos online was a novelty? (and how bad they look now)
It seems wild that in a few short years we went from scrolling past small thumbnail images to seeing crisp, clear and beautifully designed visuals and videos
06/26/2019
Are you familiar with the 10,000 hours theory? Research shows it takes 10,000 to become an expert in an industry or sport. I’ve read that Biathlon athletes start training at 8 or 9 years old. Mogul skiers hit their peak
06/20/2019
Do your upcoming group tours still have some available space?
Would you love to have more repeat business?
As you probably know, group tours have A LOT of moving parts and sometimes it can be tricky to fit everything together perfectly.
This quick
06/05/2019
You know what it’s like to drive thru a tunnel; dark, dank and twisty. While in this tunnel the only possibilities are to carry on straight ahead. There’s no option for a detour or to add any more passengers along