Are you getting to hate the word ‘pivot’? Months ago it sure seemed like the perfect COVID word. Now it just seems overused! The bottom line is that the word is perfect, yet it’s messaging effect is getting overlooked. What
Posts Tagged ‘social analytics’
How to Analyze & Understand Your Social Fans
01/21/2021
While we all know it’s super important build stronger relationships with people by enticing them to visit our website, making that happen can be tricky.
The first step is being able to analyze and understand social fans, then create great content
How to Analyze & Update Your Social Marketing
11/24/2020
As Travel & Tourism Pros we’re an adaptable group of people! We’re uniquely capable of dealing with unexpected problems and hurdling obstacles. As an industry, we can persevere and get ourselves and our clients through these tricky times.
As we transition
How to Pivot to the Pulse of Your Social Peeps
08/12/2020
Do you know what your social fans are thinking? Are they ready to travel again? Do they have confidence in our industry?
Understanding the pulse of your peeps may seem like a job for the crystal ball.
But wait, there are a
How to Measure & Understand Your Social Fans and Analytics
03/04/2020
Have you ever brought your vehicle to a mechanic shop only to be baffled by the technical jargon used by the mechanic?
Or attended a conference for experts in your field only to have the speaker discuss topics that are completely
How to Renovate Your Social Presence
02/05/2020
How can we keep up with all the new ways to connect with clients, inspire them to travel and then stay tip of tongue as they become our destination and attraction’s marketing brand advocates?
Social media marketing trends and technologies are
How to Test What Will Stop Your Fans from Scrolling
10/16/2019
Do you totally understand what will make your fans stop scrolling and spend some time with your content?
While we wish we had a crystal ball to figure this out, you have the tools in hand to test your assumptions. When
How to socially Refresh, Revive & Repurpose!
03/15/2017
Simple ideas to refresh your own social presence; cover images, bio,logo, web icons, social analytics, Revitalize and repurpose your social presence
How to Expand your Social Reach – 7 Simple Steps
02/08/2017
Expand your presence online with simple moves in your marketing plan; engagement, ads, measurement tactics, SnapChat, Periscope, Facebook Live.
4 Strategies to Sharpen Your Social Success
01/04/2017
4 avenues that are most important on our social checklists; video, social ads, analytics, graphics.