Quick question; what’s the best way to market a lead magnet and grow your email list?
If you’ve already created a lead magnet, then getting it in front of the right people is the next step in your strategy.
If there’s no
Posts Tagged ‘tourism industry’
SWOT Analysis for Travel & Tourism
12/30/2020
Have you ever heard of a SWOT analysis? S.W.O.T. stands for Strengths, Weaknesses, Opportunities and Threats. It is a simple but powerful exercise you can use to map out a strategy and get ideas down on paper. Earlier this year
How To Create a Pixel Perfect Ad Audience
12/23/2020
Do social ads really work in these tricky times? The other day a tour operator asked me if advertising was even worth the time and effort.
The short answer is YES!
The sassy answer is that they work if… the audience is
3 Ways to Use Video to Boost Brand Awareness
12/16/2020
Have you ever teared-up watching the Budweiser commercials during Super Bowl?
Do you feel in awe when watching destination videos?
Are you chuckling out loud watching those silly dog videos?
The power of video is everywhere in our daily lives; inspiring us to
How to Reach Your Email List with Social Ads
12/02/2020
The age of organic social reach is all but over. Now businesses need to attract new clients with savvy strategies and paid social ads.
But the cost of paid ads can start adding up quickly if you only have a vague
How to Analyze & Update Your Social Marketing
11/24/2020
As Travel & Tourism Pros we’re an adaptable group of people! We’re uniquely capable of dealing with unexpected problems and hurdling obstacles. As an industry, we can persevere and get ourselves and our clients through these tricky times.
As we transition
3 Reasons to Partner in the Tourism Industry
11/11/2020
One of the most interesting aspects of the tourism industry is that you often partner with other attractions or DMOs (Destination Marketing Organizations)to create itineraries and packages. Whether it is a packaged tour idea for a group tour operator or
3 Little Video Details that Make a BIG Difference
11/04/2020
Sometimes the smallest interactions or little things going right can turn a mediocre day into a fantastic one. Like when you’re stuck in traffic… but your favorite song comes on the radio. Or when you try on your home-knitted sweater
How to Create Marketing Opportunities During a Crisis
10/28/2020
During a crisis or time of upheaval, we have a couple distinct options:
#1: We can see the mountain of work ahead of us and quickly give up.
or…
#2: We can give ourselves a swift pep-talk, mobilize our creativity and discover the
5 Ways to Easily Repurpose Your Photos
09/23/2020
Psssttt…how many photos do you have on your phone?
1000+?
2000+??
Are they just sitting there like a wasted opportunity? Put them to work in your marketing! HOW, you ask?
Slideshow from Still Images
Creating a slideshow from a collection of images is super-easy using