WeChat – How is it the same as Facebook? What makes it soooo different? While Facebook is illegal in China, WeChat is a popular way to build relationships with your Chinese tour operators and gain access to the lucrative Chinese tour market.
Understanding the similarities and differences helps us understand the platforms more thoroughly and use them better.
WeChat v. Facebook
Listen in as Sally and I compare and contrast
- Facebook business page and a WeChat Official Account.
- The long and short of video length
- How to build relationships
- To sell or not to sell
Join our conversation as we compare & contrast to better understand how to welcome more Chinese visitors.
How are you using WeChat to reach your Chinese clients?
Social Marketing Strategies for Travel and Tourism
About Catherine Heeg
Catherine Heeg is a recognized social media trail blazer passionate about social media and marketing in the tourism and hospitality industry. She takes the mystery out of marketing!
She creates and delivers meaningful, dynamic workshops that meet your unique needs in the Travel, Tourism & Hospitality Industry.
Catherine and her team help travel, tourism and hospitality pros design and implement social media marketing strategies and tactics that drive traffic to their social and web sites. Learn more…
Professionals who are serious about taking consistent, winning actions every day to build their business and achieve measurable results love working with Catherine.